From Connections to Conversions: 3 Game-Changing Lessons That Are Shaping My Marketing Career

If someone had told me a few months ago that a series of classroom seminars would completely reshape how I view marketing and my career - I probably would have raised an eyebrow. Yet, here I am, genuinely transformed by three standout sessions in George Brown College’s Strategic Relationship Marketing program. These weren’t your typical, theory-heavy lectures. Instead, they were career-changing masterclasses that revealed what truly drives growth in modern marketing: authentic relationships, smart retention, and impactful personal branding. Let me walk you through the three key lessons I’ll be carrying with me into co-ops, internships, and every role beyond. Lesson 1: Networking Isn’t Just a Skill, It’s a Strategy A Game-Changing Seminar on Networking When I first heard the word "networking," I assumed it was just another buzzword, something I would have to endure in countless career seminars. But the panel session featuring Claudia Guillem, Kate Loskutova, and Arsheen Chop...